The construction of a tourism development project is in full swing at Biancheng Town, Xiangxi Tujia and Miao Autonomous Prefecture. During the May Day holiday, renovation of facades of residential houses, popular scenic spot--Cuicui Island, and buildings on the riverside was pushed forward.
The 1.8-billion-yuan tourism project is developed in Biancheng Town which was depicted in Chinese author Shen Congwen's masterpiece "Border Town". The project will preserve and explore diverse cultural resources in the town, and build it into a livable and distinctive place.
Xiangxi Tujia and Miao Autonomous Prefecture has made solid efforts to promote industrial chain development in the cultural tourism sector since last year. The prefecture focuses on the goal of fostering 100-billion-yuan industries and building itself into an internationally and domestically famous tourist destination. The Working Committee of Tourism and Culture of the CPC Xiangxi Tujia and Miao Prefecture Committee was established. A plan to promote high-quality development of the cultural and tourism industry was compiled and the formulation of a special plan on promoting industrial chain development in this sector was launched.
Xiangxi has taken measures to shore up basic elements of industrial chain development in the cultural tourism industry. The city has developed more than 6,000 market participants in tourism industry, built 3 national key rural tourism villages, 55 star-rating rural tourism areas, and 24 study tour bases at prefectural level or above. Construction of key cultural tourism projects is advanced continuously. A total of 47 such projects worth 32.7 billion yuan are implemented. It is planned to invest 7.99 billion yuan in these projects this year and prepare 58 cultural tourism projects for investment attraction. Related enterprises and organizations will be invited to conduct field visits and communication.
Efforts will be made to expand industrial chain in the cultural tourism sector, develop new business modes of tourism, and host sports events, red or revolutionary tourism, study tours, Aizhai International Marathon, and Bamian Mountain Cross-country Race. Xiangxi will build Shibadong Village into a high-standard red landmark in the new era. More than 40 quality homestays and 150 tourism product trade platforms will be developed. A total of 125 enterprises engaging in cultural tourism commodity production and development will be cultivated.
An activity themed “Xiangxi people visiting Xiangxi for free” is carried out from April 30 to May 31 to boost the cultural tourism industry. Red-themed tours, instantiable cultural heritage tours, and tourism performances were also launched.
This article is from the Hunan Provincial Government www.enghunan.gov.cn.
Translator: Xiao Juan
Chinese source: Voice of Hunan
