The photo, taken on February 8, shows villagers shopping for New Year goods. From February 7 to 9, the 2026 Jingping Chinese New Year Shopping Festival is being held at Jingping Ancient Village, Zhongfang Town, Zhongfang County. The event features a trade fair for New Year goods, folk customs experience, and cultural display. It aims to enable visitors to savor the cultural heritage of the ancient village and the unique charm of rural tourism while stocking up necessary provisions for the Spring Festival. (Photo/Wang Fang)

The photo, taken on February 8, shows people selecting Horse-themed decorations at a supermarket in Jishou City. Local trade markets experienced a shopping boom ahead of the Spring Festival, with a dazzling array of special purchases for the Chinese New Year and decorations themed around the Year of the Horse to meet residents' holiday demand. (Photo/Peng Jing)

The photo, taken on February 8, shows a resident selecting decorations for the upcoming Spring Festival at a trade market in Tongdao Dong Autonomous County. Local trade markets experienced a shopping boom ahead of the Spring Festival, with a dazzling array of special purchases for the Chinese New Year and decorations themed around the Year of the Horse to meet residents' holiday demand. (Photo/Chen Junyu) 

This article is from the Hunan Provincial Government www.enghunan.gov.cn.

Translator: Xiao Juan

Chinese source: hunantoday