The Hunan Provincial People’s Government General Office on November 15 issued an action plan for accelerating innovative development of distribution and promoting quality improvement and capacity expansion of consumption during the period between 2021 and 2023. According to the plan, Hunan’s total retail sales of consumer goods will exceed two trillion yuan by 2023.

The plan sets development goals for the sector. Through three years of hard work, significant results will be achieved in terms of improving consumption system and mechanism, improving the quality of consumption and supply, cultivating new consumption formats and models, promoting the integration of domestic and foreign trade, stimulating the potential and vitality of consumption, and optimizing consumption environment. Distribution will become more modernized, more digitalized and smarter. A positive cycle with supply, demand, production, and marketing reinforced each other will be fostered. A unified, open, innovative, stable, and efficient modern distribution system that connects urban and rural areas will be basically formed. The basic role of consumption in economic growth will be enhanced. By 2023, the province's total retail sales of consumer goods will exceed 2 trillion yuan, with an average annual growth rate of more than 7.5%.

Five major tasks are proposed as follows:
-- foster and strengthen distribution entities, boost brick-and-mortar businesses, optimize the distribution of commercial outlets, improve rural logistics system, promote innovative development of modern logistics, and improve modern logistics system;
-- enhance supply quality, develop Hunan brands, broaden market channels for Hunan products, build a distribution center for imported consumer goods in inland regions, and optimize market supply throughout the province;
-- promote commodity consumption, expand service consumption, promote green consumption, and consolidate and upgrade traditional consumption;
-- cultivate new consumption formats and models, build new consumption scenarios, promote the orderly development of e-commerce, increase new consumption infrastructure construction, and stimulate new impetus for consumption; and,
-- enhance residents' consumption ability, create a safe consumption environment, stabilize consumption expectations, and improve consumption environment.

This article is from Hunan Provincial Government www.enghunan.gov.cn.

Translator: Xiao Juan

Chinese source: Hunan Daily